Google Ads & Social Media Ads Edmonton
Reach Customers At Every Stage of Their Journey
One coordinated strategy across Google Ads and social media advertising, built to reach your customers whether they’re just discovering you or ready to buy.
- Google Partner
- 30+ Businesses Scaled
- $500K+ Managed Ad Spend
The Missing Half of Your Current Ad Strategy
Google Ads captures people who already know they need what your business offers. Social media ads generate demand and awareness from audiences who don’t know about your products or services yet. Run only one, and you’re either missing new demand or missing the demand you’ve already created.
Full-funnel advertising closes that gap for Edmonton businesses with one strategy, one budget, and a customer journey that doesn’t drop people between research and intent to buy or inquire.
Is Full-Funnel Advertising the Right Match for Your Business?
What You Get When Both Channels Work Together
Running Google Ads and social media advertising together isn’t just about covering more platforms. It’s one coordinated strategy where each channel makes the other work harder.
Full-Funnel Coverage
Social builds awareness, Google captures the demand it creates, so you’re covering the whole customer journey instead of one piece of it.
Cross-Channel Retargeting
We build retargeting into Google and social media ads, with specific messaging and offers designed to bring people back, whether they’re a repeat customer or a new one.
Flexible Budget Allocation
Ad spend isn’t locked into a fixed split. When one channel outperforms the other, we shift budget toward what’s actually driving results.
A Single Performance View
A live dashboard tracks both channels in real time, backed by a monthly report highlighting your key wins and recommendations.
See What This Could Look Like for Your Business
Let’s talk through your goals and map out what a coordinated strategy would look like for you.
How it Works
1.
Awareness
Social ads introduce your business to people who don’t know you yet, but match your ideal customer.
2.
Capture
Google Ads catches that same demand once they start actively searching and comparing options.
3.
Retarget
Both channels work together to bring back anyone who didn’t convert the first time.
Compare Your Options
No matter which service you choose, you’ll still work directly with the person managing your account, not a junior media buyer or account manager.
| Google Ads Management | Social Media Advertising | Full-Funnel Advertising | |
|---|---|---|---|
| Captures high-intent search demand |  |  | |
| Builds awareness with new audiences | | | |
| Cross-channel retargeting | | | |
| Budget shifts to what’s performing | | | |
| Single unified report | | | |
| Works well on a smaller starting budget | | | |
Google Ads Management
- Captures high-intent search demand
- Works well on a smaller starting budget
Social Media Advertising
- Builds awareness with new audiences
- Works well on a smaller starting budget
Full-Funnel Advertising
- Captures high-intent search demand
- Builds awareness with new audiences
- Cross-channel retargeting
- Budget shifts to what's performing
- Single unified report
Get the Best of Google Ads and Social Media
Starting at $2,200
/ month in management
For businesses spending $10,000/mo on Google and social.
All prices CAD, plus applicable tax.
Results You Can See in Your Business
Clicks and impressions only tell part of the story. These results come from real businesses running Google Ads and social media together, covering the full customer journey instead of just one piece of it.
“I personally use Cue2Convert for my small business for Google, Meta, and TikTok ads. Stephanie’s company helped sky rocket my businesses growth and profits. I’ve been using her paid media services for 3 years and I highly recommend her company. Thank you Cue2Convert for the amazing growth you’ve helped my business achieve.”
Christie J.
Med Spa Owner
Ready to Put Google and Social to Work Together?
If full-funnel advertising looks like the right fit, let’s build a customized strategy around your goals and budget.
Frequently Asked Questions
How is my budget split between Google and social?
It depends on your business. Service businesses often see more value weighted toward Google, while ecommerce often benefits from a heavier social split. Cue2Convert recommends a split based on your specific goals, and target audience, not a fixed formula.
Does this replace single-channel advertising, or add to it?
If you’re already running Google Ads or social ads with Cue2Convert, full-funnel builds on what’s already working rather than starting over.
Is full-funnel advertising more expensive?
There’s typically a modest increase in management fee to cover the added strategy and oversight involved in running multiple channels together. For most of your ad spend, though, you’re not adding cost so much as redirecting your budget for better results, since full-funnel spreads it across channels instead of relying on one. In exchange, you get broader reach and more consistent performance than a single-channel approach can typically deliver on its own.
Do I need separate creative for Google and social?
Not exactly. We keep messaging consistent across both, but Google and social call for different formats. Search ads focus on copy that matches what people are searching for, while social ads lean on video and image creative built for scrolling feeds.
How is reporting different from running each channel separately?
You get one report covering both channels instead of two separate dashboards. That makes it easy to see how Google and social work together, rather than piecing together performance from two different platforms.
Can I start with one channel and add the other later?
Yes. Many clients start with Google Ads or social media advertising on its own and add a second or third channel once the first is running well. We can also build both from scratch together if that’s the better starting point for your business.