Google Ads Specialist Edmonton
The People and Thinking Behind Your Campaigns
Get to know the team behind Cue2Convert, helping Edmonton businesses turn advertising into confident, measurable growth.
The Experience Behind Ads That Grow Your Business
Anyone can turn on a Google or Meta Ads campaign and forget about it. But knowing how to run a successful Performance Max, Shopping, Search, or full-funnel social campaign takes experience—especially as the platforms continue to evolve.
Impressions, reach, and engagement don’t tell you if your business grew. Cue2Convert focuses on lead generation and sales revenue, because that’s what you’re paying for.
Cue2Convert builds one full-funnel advertising strategy across Google Ads, Meta, and TikTok, focusing spend on the channels where your ideal customer is most active. Our team reviews and refines campaigns as your business and customer base change.
What We Stand For
These values shape how we work.
Accountability
Every campaign is tied to a business outcome, not just activity.
Expertise
Strategies stay current as ad platforms and algorithms change.
Growth
Success is measured in qualified leads, revenue, and return on investment.
Transparency
You'll know what's happening in your account and why.
Partnership
Working closely enough with your business to bring ideas, not just execute requests.
See These Values in Action
Book a discovery call with Stephanie and find out what working with Cue2Convert is really like.
Why Cue2Convert Started
Stephanie started Cue2Convert in 2019 while still working full time, including stints at large traditional marketing agencies. Those years taught her a lot, but one pattern kept showing up: the reason behind the ad spend got lost somewhere between the strategy session and the report.
The business began when an arborist she knew reached out. He was finding new clients by posting free listings on Kijiji. Stephanie set him up on Google Ads, and within two years he had gone from working out of a dump trailer to financing a chip trailer. At times she had to pause his campaigns because he could not keep up with the leads.
That is still the work. Since then, Cue2Convert has helped drive over 50K conversions for more than 30 businesses across e-commerce, non-profit, local service, and B2B.
The Same Experts From Start to Finish
Most full-service agencies run 50 or more accounts, staffed by junior to mid-level marketers who rotate between them. Cue2Convert is built the other way. The account count stays small on purpose, so the people who know your business are the ones working on it a year from now.
That kind of ongoing, senior-level involvement often costs less than hiring the same expertise in-house.
8+ Years of Marketing Experience
Stephanie Kegalj
Founder & Growth Strategist
Stephanie is the founder and owner of Cue2Convert, a paid advertising agency based in Sherwood Park, Alberta, with over 8 years of experience in paid media, with expertise in Google Ads and Meta Ads. Since founding the company in 2019, she’s worked hands-on with clients ranging from $3,000 to $250,000 in monthly ad spend, spanning service- based, B2B, and DTC businesses, and has helped drive over 50,000 in conversions for more than 30 clients across ecommerce, non-profit, local service, and B2B sectors. Known in the Edmonton market as the go-to Google Ads expert, she built Cue2Convert on a founder-led, direct-access model, working personally with every client rather than routing them through account managers.
Music That Gets Me in the Zone: EDM, House
A Podcast I’m Obsessed With: How I Built This with Guy Raz
What I Enjoy In My Free Time: Pilates
Favourite Quote: “Eighty percent of success is showing up.” — Woody Allen
Favourite Place I’ve Lived: Arnhem, Netherlands
8+ Years of Marketing Experience
Melody
Digital Marketing Specialist
Melody brings digital marketing experience across agency, freelance, and in-house roles with brands like Honda Canada, Nissan, Hyundai, Mercer, Digital Trends Media Group, and Dotdash Meredith, spanning SEO, content strategy, and paid media. Her work ranges from optimizing Google Ads campaigns and conducting technical SEO audits to writing long and short-form content and managing social strategy that’s driven measurable growth, including a 140% follower increase for a Hyundai dealership in under a year. At Cue2Convert, she now applies that full-funnel marketing background to sharpen paid search performance and build out strategic content that supports Cue2Convert’s growth.
Music That Gets Me in the Zone: Video game soundtracks
A Podcast I’m Obsessed With: “Sharon Says So” by Sharon McMahon
What I Enjoy In My Free Time: Right now, skateboarding on a cruiser!
Favourite Quote: “Do the next right thing.”
Favourite Place I’ve Travelled: Salzburg, Austria
What Working With Us Looks Like
Our proven process comes from real client work. Each step exists because it solves a specific problem we’ve seen before.
- Discovery Call — understanding your business and what you want to achieve
- Proposal & Agreement — clear scope, pricing, and terms in writing
- Onboarding — getting everyone aligned before we get to work
- Strategy & Setup — research and setup before anything goes live
- Launch & Ongoing Partnership — reporting and check-ins that keep you informed
Each step is purposefully structured so campaigns launch on solid research and strategy instead of guesswork.
Advertising Insights Backed by Experience
Trusted by Businesses That Wanted a Real Partner Not Just Better Ads
Choosing an advertising partner is about more than results. It’s about finding someone who actually listens, communicates honestly, and genuinely cares about helping your business succeed.
Let’s Find the Right Strategy for Your Business
Whether you’re exploring paid advertising for the first time, looking for a second opinion, or ready for a better advertising partner, we’re here to help. We’ll take the time to understand your business and build the strategy that best supports your goals.